Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...

The predictive capabilities of AI can be a powerful tool, but the goal of such algorithms is to maximize efficiency, which ...

The digital advertising ecosystem has reached a critical inflection point where reactive brand safety measures are no longer ...

Explore how advocacy advertising influences public opinion on economic, political, and social issues, primarily through ...

Coming off a successful Black Friday effort and record-shattering Thursday Night Football and NBA Cup viewership, the tech ...

During 2025, Google began rolling out two of its most ambitious search engine initiatives: AI Overviews and AI Mode ...

Advertising involves paying for space in publications or airtime, then using that opportunity to deliver a message directly to consumers. Public relations covers a wide range of tactics, usually ...

The NAD also took issue with how T-Mobile advertised its T-Sat service. Claims such as “No matter where you are, you will ...

The network offers Live TV inventory across offices, retail, bars and restaurants, with hotels planned later this year.