This Colgate toothpaste will make your teeth whiter and your smiler brighter & it's on sale for $5. (Photo via Amazon) According to shoppers, the Colgate Elixir toothpaste will make your teeth *super* ...

Everyone wants a brighter, whiter smile, right? As a society, we’re constantly bombarded with images of celebrities, models and politicians with perfect, photo-ready teeth, which in turn makes us want ...

New York Post may be compensated and/or receive an affiliate commission if you click or buy through our links. Featured pricing is subject to change. When you’re getting your photo snapped, are you ...

P.S. We love Colgate toothpastes so much that we awarded the Total Active Prevention Whitening Toothpaste a 2025 Best of Beauty Award. It's a "go-to for cavity prevention, gum health, and breath ...

(NEXSTAR) – Brace yourself for $10 toothpaste. That’s how much Colgate’s new 3-ounce tube of teeth-whitening toothpaste costs. Colgate-Palmolive CEO Noel Wallace announced the product at a consumer ...

There are pink pencils for her with "inspirational" quotes etched on them to the tune of "Buy the Shoes!" and antibacterial for him dubbed "Mr. Mom." There's even an entire blog pointing out the ...

Have you ever seen a photo of yourself, checked your smile, and thought, "I could use some teeth whitening"? Well, a lot of us have been there. The good news is that you can give your smile a little ...

The new tooth-whitening algorithm allows shoppers to simulate the results of Colgate’s Optic White Overnight Teeth Whitening Pen in seconds. NEW YORK--(BUSINESS WIRE)--Perfect Corp., the leading ...

Colgate-Palmolive will defend allegations it is misleading customers about its new whitening toothpaste's ability to 'take years off' their smiles, a court has been told. Procter and Gamble, the ...

Toothpaste is a vital aspect to your daily oral health routine. However, some toothpastes should be skipped. Here are several ...