The high-speed production inkjet systems that have transformed today’s commercial printing sector have been strongly supported by developments in finishing. For companies operating at the forefront of ...
Some of the most frenzied months in a marketer's life can follow the utterance of eight simple words: "I have an idea for an ad campaign." Who usually utters these words? A small-business owner like ...
Inventor Ron Popeil was a master of the infomercial, and was able to create compelling, memorable messages to highlight his many products. Of particular note was his “Showtime Rotisserie and BBQ,” a ...
Achieving accurate and precise color reproduction for traditional offset and modern digital print production is in the standards. In Printing-Process Control and Standardization, Robert Chung offers ...
As part of its ongoing efforts to engage students with the latest printing industry developments, RIT's Department of Graphic Media Science and Technology (GMST) recently sponsored a series of four ...