An explanation of the legal issues surrounding consumer sales promotions, specifically prize and price promotions, highlighting sweepstakes, contests, discounts, price comparisons, free offers, ...
Every holiday season, we hear the buzz of internal celebrations, “Company XYZ Celebrates Record Black Friday!” Carts are full, conversion rates are up and execs breathe sighs of relief. But when the ...
I refer to the Comment column in your May issue ‘Chocolate that leaves a bad taste’. Apart from its overall tone, it is factually inaccurate. Cadbury and their sales promotion agency rank at the top ...
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