Puneet Gaur is a corporate speaker and author. He is currently working as COO of an AI-based B2B firm, NextQuarter. In today’s hypercompetitive business landscape, sales organizations are constantly ...

Customer-Centricity: It should revolve around the customer, addressing their needs, pain points, and buying behavior. Goal Orientation: Specific, measurable, achievable, relevant, and time-bound ...

Getting your sales team on board with your strategy shouldn’t be an afterthought. Getting your sales team on board with your strategy shouldn’t be an afterthought, Harvard Business School professor ...

Alignment between strategy and execution is the invisible multiplier behind every high-performing organization.

Sales and marketing teams in financial services have traditionally worked in their group silos focusing on separate issues. These kinds of activities would tend to reflect a focus on tactics rather ...

Launching a new product/service, introducing an upgraded one or entering a new market is challenging. Therefore, companies require a full-fledged plan or a go-to-market (GTM) strategy to corner ...

In today’s rapidly evolving business landscape, the ability to accurately forecast sales is more critical than ever. Yet, traditional sales forecasting methods are increasingly proving inadequate, as ...

In the world of commercial AV integration, change is the only constant. As new technologies emerge and businesses transform, AV sales strategies must be dynamic and responsive to emerging needs to ...