AI has revolutionized the once-tedious PPC ad creation process. While user-friendliness and innovation remain crucial, the end product must boost sales and ROI. By harnessing AI, you can identify real ...
Using generative AI tools to quickly visualise complex ideas has been a major advantage for Lucio Ribeiro, chief AI & innovation officer at TBWA Melbourne, during recent work on the Disrupt AI Film ...
A new tool that has been shown to improve the digital performance of ads by up to 50% has been launched by MediaCom. The Creative Analytics system utilises data on how consumers respond to creativity ...
AI design tools are reshaping how designers approach creative projects by automating repetitive and time-consuming tasks. From generating images to suggesting layouts, these tools speed up workflows, ...
Meta on Thursday (Oct. 2) unveiled several new generative artificial intelligence (AI) and creator solutions for advertisers, according to a company blog post. Among the additions is the launch of ...
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