Type a single prompt into ChatGPT asking for the best solution in your category, and you will see the new marketing contest ...

Learn which strategies matter now and where marketers should shift budgets for stronger, more reliable performance this year.

If you made a batch of homemade brownies but are now wondering what to do with that cocoa powder, here are some creative ways ...

In today’s age of digital and mobile-first marketing, brands are constantly exploring unique ways to create deeper, more personal connections with their audience. Amidst all the noise of social media ...

New York Gov. Kathy Hochul on Thursday signed what her administration called the nation’s first AI bills designed to both protect consumers and increase transparency in the film industry. The New York ...

This article compares the marketing strategies and performance of Emirates Airlines and Qatar Airways. While Emirates has historically led with luxury branding and sponsorships, recent gaps in ...

As connected TV (CTV)rapidly becomes the dominant method for consuming television, it also has become the fastest-growing ad channel in the U.S., accounting for one in every 10 dollars spent on ...

America’s advertising market has transformed so dramatically over the last decade that almost two-thirds of it is now in the hands of just five tech companies. This week, MoffettNathanson released a ...

Oct 1 (Reuters) - Meta Platforms (META.O), opens new tab said on Wednesday it would begin using people's interactions with its generative AI tools to personalize content and advertising across its ...

MM+M summer intern Lola Offenback sits down with Derrick Gastineau to discuss Currax Pharmaceuticals’ latest human-centered campaign, Real Patients, Real Results. Gastineau emphasized the importance ...

Reddit reported its second-quarter earnings on Thursday, and it’s clear that the company’s focus on AI has ramped up considerably. One significant area of investment is growing its advertising ...

YouTube continues to lead in the streaming market, with advertising revenue increasing by 13% year over year, according to Alphabet, Google’s parent company, in its second-quarter earnings report ...